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Southwest Airlines Co. Message Board

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  • rogerjames55346 rogerjames55346 Aug 7, 2009 1:01 PM Flag

    REPUBLIC AIR

    I agree,I wonder if this entire Frontier bid was Southwest's no-liability way of countering all the criticisms that LUV is a stagnant company company that can't/won't capitalize as opportunities present themselves. They see Republic trying to steal Frontier (as the only bidder) and play the role of spoiler propping up the sale price. Knowing full-well that Republic will bid-it-up, they can walk-away with the public perception that LUV is a "Player". Great PR move.

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    • dfwskier@flash.net dfwskier Aug 7, 2009 1:41 PM Flag

      <I wonder if this entire Frontier bid was Southwest's no-liability way of countering all the criticisms that LUV is a stagnant company company that can't/won't capitalize as opportunities present themselves.>

      That's laughable.

      1) Southwest's year over year RPM's were up by 5.2% in July. That's spectacular in comparison of EVERYONE else in the industry.

      2) Southwest has added four cities in 2009.

      3) Southwest has grown it's Denver schedule from 13 to something like 113 flights a day in two years.

      If you want to see stagnant airline companies -- then look that EVERY legacy carrier.

    • Not only that, but to put in a non-binding bid is cheap. A cheap way to get fully into Frontier's books and operations and acquire all of the competitive intelligence they might ever want.

 
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