IMHO you have forgotten what is the objective of a stock trader, stock investor or stock owner.
IT IS TO MAKE MONEY. IT IS NOT TO BE RIGHT.
Plenty of people were right about the fluffiness of the Dot Com companies but they were wrong in their timing and shorted all the way up until they went broke. The difference with OVTI and brandx.com is the former has real products, real earnings, real markets and real buyers. Furthermore it is supplying to a red hot revolutionizing business model.
You cite "channel stuffing" and argue in a very tertiary way to derive that conclusion. Even if it is true your concern is not enough. Everyday new products come out which are and will be using BSI technology. OVTI is the leader and you are betting against the trend. If you went long right now you could pick up at least a scalp but unfortunately your pride won't let you.