Shorts are TOTALLY ****ed now. Even I, as a crazy long, thought I'd see a 20% drop today based on anemic Q3 because, hey, no big games came out aside from maybe 1. But instead I got a 3% gain. HOLY @#%$^@#! After 4Q with Wii U and Halo 4, and 1Q with more Wii U traction and GTA V. Man this stock is gonna be $35 easily. Shorts are screwed. Never bet against an industry bigger than Hollywood.