Short interest of 48.6%. The 4th most heavily shorted stock in the S&P1500.
Shorts need to have a thesis for this extreme position. But I don't see it.
Uggs, Tsubo, Teva, these are all cool and popular brand. It's not a terrible company, profitable, excellent valuation at these prices, P/E is 9, P/S is 0.93. Compare Nike, with a P/E of 23.91 and P/S of 1.88.
The entire footwear industry has a P/E of 15.29 and not better numbers in general.
See http://finance.yahoo.com/q/co?s=DECK+Competitors
What am I missing?? If there is no thesis for this insanely high short position, then someone needs to organize a short squeeze here to make some money on these guys who have gotten in over their heads.
Sentiment: Buy