If everyone would jsut sit tight for a couple of days this would be over $50. When the short position is so high why would you sell to take quick profits, sit tight and let supply and demand do the work.
True true; however a little pull back is healthy until the next leg up, which will probably be soon..
What will all those people do while stuck in the blizzard of 2013 in the north east do? Buy warm comfy UGG shoes!
If they are stuck in a blizzard, they can't go out to buy shoes and those boots can get wet. It is definitely good for warmth but in dryer weather, not when there is a blizzard or heavy rain outside. I like DECK but must say that they need more momentum with other non Uggs brands. Otherwise, it will be a one trick pony.
All I am saying is that from a purely strategic viewpoint, the longs can cause a squeeze. By not selling on the upticks, the demand will outpace the supply and cause the shorts to cover. As a long my view does take into account the short position, however once again as a long it is frustrating when longs sell on a small uptick and allow the shorts to cover at a relatively low valuation
Agreed, I picked up some more on a dip to 42.92 this morning. NFLX had an 18.64 short interest and rocketed from $100 to $184 after earnings. DECK has a 42.61% short interest. With good earnings the true value won't matter and it will overshoot to the upside on short covering. Not making any predictions but if like NFLX it could be deadly to the shorts.
What is the obsesson with the shorts? Who ares about them? They are not holding us down. Just need more and more money to realize how nice and rewarding of a home Deckers is and the stock price will continually drift higher. Ignore the shorts as that is noise. We are already outperforming the market YTD which is all that we should care about.