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Deckers Outdoor Corp. Message Board

  • questioncnbc questioncnbc Aug 23, 2013 10:56 AM Flag

    With UGG PURE

    comes growth in revenues, earnings, and cash.

    UGG PURE allows the company to make the same product for a significantly less price, thereby allowing the company to sell some product at lower price points while making potentially double the profit we are today.

    This means that more people who are in love with the product get access to it, giving us more brand awareness, increase in top line and bottom line, and more cash.

    Yummy yummy in my tummy. We are still very early.

    Z

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