To predict short term whims of the market is impossible.
At the end of the day, one has to seriously ask themselves how is UGG PURE and store growth of more than 100% over the next 28 months priced in.
Can it be priced in temporarily? Sure, I guess. They say the market is efficiently priced so the 59.78 price today "must be" somehow efficiently pricing in Deckers worth.
Yet insiders for this company have been saying with their inaction that they clearly believe this company to be worth much more than 60/share, both by holding a mountain of shares and buying back a lot of stock with company money.
Now we know the brand is still very popular; just take a look at zappos or nordstrom's website.
We know the company is coming out with newer product lines that are already seeing some very positive feedback and reviews.
We know this company makes plenty of cash; north of 89M and with UGG PURE being integrated over the nexr 28-40 months to almost 50% of inventory, the higher effects of sheepskin costs will subside and we as investors should see a bigger bottom line both in earnings and cash.
Store growth should provide growth in revenues and lower product prices should enable growth as well.
I don't believe we close 2013 below 70/share and going foward, it is hard to see why one would not expect the bottom line to grow, which as investors is all we really care about thanks to UGG PURE.