Machines are playing games United. They might hold this down until february and pop it up 50% then. Either way, I'm not going anywhere. I will be making 50% sometime in the next year. Not going to wait me out. They always play the same games(those who control the volume)
Most stocks trade in a range between earnings unless some expectations aren't priced in and the market wants to overprice in those expectations(under armour in my opinion is in that category the last two months).
For other companies like Deckers, which is currently a 4th quater company, if the market were to price it at 3B or higher RIGHT NOW, Deckers would be fairly priced for full year 2013 and in my opinion would just sell off after 4th quater results from a valuation today of 3-3.5B.
But right now we are 50% below those values and we have 6 months or so until full year 2013 results are reported, so 50% upside over the next 6 months IS NOT PRICED in yet. But it requires buying in and patience. Waiting for those earnings to come and GETTING THE POP as opposed to paying up and watching your stock fall in value as you wait for the stock to get priced at 4.5-5B for full year 2014, and then 6-8B for full year 2015.
Just requires patience. People need to take up hobbies. I like flipping quarters ;)