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Sprint Corporation Message Board

  • mr_whigglee mr_whigglee Jun 10, 2014 12:13 PM Flag

    SoftBank's lobbying efforts in DC...

    Mr Son must really want TMUS ...

    SoftBank Hires Bruce Gottlieb to Lead New D.C. Office
    SoftBank announced Tuesday it has hired former publishing executive Bruce Gottlieb to lead a new Washington office.
    The Japanese telecom giant acquired Sprint last year and is said to be exploring a bid for T-Mobile. But U.S. regulators made it clear to SoftBank executives earlier this year that they would be skeptical of any attempt to combine the two companies.
    "Last year, we made the largest ever foreign investment by a Japanese company in the United States and we expect Bruce will play a key role in helping us manage the investments we have made in the U.S. mobile Internet industry," SoftBank Holdings Inc. President Ron Fisher said in a release.
    The opening of a D.C. lobbying shop suggests SoftBank is serious about its plans to disrupt the U.S. wireless industry. SoftBank CEO Masayoshi Son spoke to a roomful of telecom lawyers and advocates on Tuesday, making the case that wireless networks in the U.S. lag behind the rest of the developed world.

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    • Macquarie said it sees a 70% likelihood that a Sprint merger with rival T-Mobile would survive regulatory scrutiny and gain approval.

      Verizon and AT&T dominate the U.S. wireless business, and Sprint and T-Mobile have struggled to gain market share against the two giants. The merger of Sprint and T-Mobile would create a company with enough size and scale to finally challenge the top players.

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