AT&T Seeks To Extend Exclusive Deal On Apple iPhone
April 15, 2009, 1:15 am AT&T Seeks To Extend Exclusive Deal On Apple iPhone Posted by Eric Savitz AT&T (T) is holding talks with Apple (AAPL) about getting an extension on its exclusive deal to sell the iPhone in the U.S., the Wall Street Journal reports. According to the story, the current deal lapses next year; AT&T wants an extension until 2011.
In an interview with the WSJ, CEO Randall Stephenson declined to give details on the current Apple relationship, other than to say it was a multi-year deal.
An extension would obviously be bad news for AT&T rivals Verizon (VZ) and Sprint (S).
They need to go to Apple with a plan to expand Apple's (and AT&T's) businesses because otherwise Apple will look at adding other providers as a way to expand their business. That is the bitter but simple truth.
I suggest that AT&T offer to help Apple move into the Enterprise market. They should offer to help sell Apple's Servers and Computers to businesses they already serve. There is a real opportunity for an Apple/AT&T partnership to move into the Business world with the recent flop of Microsoft's Vista. The iPhone opens a lot of doors. Apple's OS X is much better than Vista. Apple servers always seem to get good reviews. Apple makes the MacMini which could provide an excellent, inexpensive vehicle for businesses to swap out their aging PCs. Not to mention the rumored Apple netbook which seems to be just around the corner. AT&T could make money by providing the service agreements that businesses would sign for computer support.
Word in the AAPL iPhone-OS-phere is that Verizon has already entered the bidding for the 2010 expiration of the AT&T iPhone exclusive deal and Verizon wants the iPhone for its upcoming 4G network. Where's AT&T in the bidding and why are they dragging their feet?