.50 is certainly possible, especially if market does a major correction. But, after a decent quarter of 20% enerplex growth (for probably what is seasonally the worst quarter for gadgets, or at least 2nd worst), I think it deserves to stay above .70. While it may be wise to wait and try to buy cheaper, you may not get those prices. Alternatively one can buy some now and save room to buy more at lower prices. It's not out of the question for them to do $1M in product sales for the holiday quarter. They have a good product, we just need to see if they can execute.