Seeking Alpha By: Sammy Pollack July 26, 2012 1:14 A.M. My Take In my opinion, it is to early to write off ZNGA. While the earnings were certainly a disappointment, long-term potential remains. The fact is, social gaming is here to stay and ZNGA is the market leader. One area of potential is online gambling, if online gambling is approved it would certainly be a big win for ZNGA. Zynga Poker has already proved to be incredibly popular and Zynga has been in talks with Wynn Resorts (WYNN) about an online gambling partnership. I also believe it is possible that ZNGA is acquired by another company. Given ZNGA's strong foothold on the social gaming market, I think possible buyers could include Facebook (FB), Google (GOOG), Electronic Arts (EA), Microsoft (MSFT), and even Apple (AAPL). Considering that ZNGA has $1.44 per share in cash, the company is even cheaper than it appears. For most of the company's previously mentioned buying ZNGA would be a rather small acquisiton with a lot of potential.