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Zynga, Inc. Message Board

  • fooledbyrandomness4 fooledbyrandomness4 Nov 20, 2012 10:39 AM Flag

    Risk of entire business model crashing!

    AOL had an instant messenger as part of their paid Dial up service.

    With Yahoo\google\msft coming up with instant messengers the entire aol business got taken apart.

    I fear this could be a serious issue with znga.

    What if customers are not willing to pay and just are okay with ads.
    Ad revenues are just 60million per quarter.

    So you could technically have players playing for free. Which is okay long term but marketcap is 2b.

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