Zynga is going up regardless but why not make some money and increase your shares Longs!
Chief Executive Mark Pincus, speaking before a Morgan Stanley conference in San Francisco Tuesday, said that the firm is not attempting to cash in on the existing hardcore gambling market with its move into online gambling in the United Kingdom. Rather, Zynga will concentrate on what it does best – making gambling games social. Pincus commented that, “It makes it more exciting than when you’re by yourself in an anonymous poker room. We’re not the company to win the hardcore real-money gamers, but we think we are for the mass market audience.” He did not reveal when Zynga would launch into real-money gambling, but in the past, the firm has said it would begin within the first half of 2013.