that was out today? I agree with the article, but don't know the stated direction of the company -- do they intend to develop into a processed food company? They certainly have done so in Brazil, but what about the export markets?
yah, saw this. it's a fluff piece. basically the writer thinks if they look like hormel then it's good but if they act like tyson, it's bad. it's a very simplistic assessment and overlooks the inherent pricing power that BRFS has. note their announcement yesterday to raise prices 10% across the board. they'll get that increase without sacrificing much on the top line, just watch. stock is trading at a 40% discount which will likely come down a bit here but still has a .66 PEG. in a world where pricing power is rare, one has to like this one. 13Fs are showing money coming back into Brasil also.