It is not perplexing. If as they claim they have 63% of the market and they are planning on$ 20 million of wireless stuff all of this year, that makes the TAM roghly $35 million. They are spending half of the company resources on this stuff and this stuff simply does not have a big market. The insiders are dumping at an all time high, so if this really were a billion dollar TAM then why are they selling? Worse than that this stuff does not even have the margin their traditional stuff had.