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Sirius XM Holdings Inc. Message Board

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  • sirius_squeeze sirius_squeeze Mar 16, 2012 5:12 PM Flag


    The business plan is not changing - it's just entering a phase that was planned out from the beginning. In a nutshell.

    Differentiate - Be different than AM/FM. No commercial interruptions.

    Merge with XM

    Build a subscriber base and make the company independent of sponsors

    Flip a switch to let in the sponsors when the subscriber base is large enough.

    Sell a majority stake to a large company like Verizon.

    Go global quickly and efficiently through cars, computers, and phones.


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