I have notice that just about every business in asheville has a face book page. You have to even use FB to log on to the news paper. If i want to see a menu of some eatery they say to log on to their FB page. I think Yahoo asked if i wanted to log on with FB to post this? Yeah it's growing!
You did not answer my question. Many people use Facebook to log on to other services but that doesn't mean they do anything else with it. There is nothing "real" or "loyal" about most of the Facebook accounts.