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Facebook, Inc. (FB) Message Board

  • flankenking flankenking Feb 5, 2013 1:50 AM Flag

    Message to the Fans of Graph Search: "There is one company that ties it all together: Local Corporation."

    "Fans of Graph Search point out that it is a highly "customized" search engine. In that case, Local does the same thing as Graph Search through its specialized consumer channels, or verticals, except Local makes money at it. Local has an HVAC vertical and a car insurance vertical. These are two very specific searches and would be far easier to use to find a contractor or vendor, so polling Facebook friends for similar information would be moot.
    In short, Graph Search relies on local information, local to me, where I am right now or where I'll be at some time in the future.
    No one is sure of Graph Search's value but it can only help Local. Graph Search is local search, and local search is mobile search - half of all searches on mobile devices seek local information, according to Google. There is one company that ties it all together: Local Corporation."

    About the author: Michael Morhamus (in Seeking Alpha)
    My firm provides investment products and solutions for institutions and individual investors. I take particular attention to small and mid-cap companies in emerging markets. I like to research and trade good ideas; both long and short; with other experienced traders.

    Sentiment: Strong Buy

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