Article in The Verge about Facebook yesterday. Interesting read for anyone who invest for the "future" ROI
New article regarding FB on The Verge yesterday:
you can find it by googling "The age of the brag is over: why Facebook might be losing teens"
Just a short piece from the article.
"Teens have turned to sites like Tumblr and apps like Snapchat and Instagram to communicate. "Tumblr is mainly my obsession as of now," says 15-year-old Collin Wisniewski. "It just seems more intimate and its not really a place of bragging, but more of a place of sharing." "Does this sound familiar?" asks Adam Rifkin in a TechCrunch column. "Teenagers, amusing images, sharing only with trusted friends? In some ways, Tumblr is actually Facebook 2.0!" he writes. Some data suggests that Tumblr may have already eclipsed Facebook as the most popular social network among 13-25 year-olds."
Maybe Facebook will become great when Graph Search has done its things after accumulating data during the next 10 years, but that also implies that the user base increases over time and FB remains no.1 social media channel. And people continue sharing the way they do. That is one BIG if. Ofcourse, today's pricing of FB is directly related to the fact that FB WILL succeed, and that P/E over 1000 is acceptable. But as we see, there are many other companies that are catching up with FB. And even though users are loyal to FB, they also spend more time on other services like Tumblr and Twitter, to mention a few. Which means less time on FB.