The vested interest media coverage on this GIFTS failure attempted to say it was no big deal. Anyone with half a brain can see it was a big deal. Get the picture. You have to connect the dots on this.Intrinsic value is a dot to observe which I think is generous at 23.53 due to low input value of risk free return of 10 yr treasury - normalize that rate and intrinsic value goes way down for FB from there using Discount Cash Flow analysis, Latest dot is this current FAILED GIFTS issue.
FB can't even monetize their user base to buy anything - GIFTS was a layup that is of course you have the wrong demographic as users. That is the problem going forward. Further proof will be a leveling off in AD dollars coming down the pike. Watch to see if Q/Q they start missing on top line growth - 1.95 Billion is they number they need to exceed.