Here is how I am trading - bought FB for long haul(401k) - it is a 10 bagger at 40. On my trading account, I have been shorting since 70 and selling weekly puts out of the money. Making tonnes of money. It will be a $55 by end of may. If you did not notice - two week there were $67 May puts bought at asking price for 5.25 -10000 of them. - smart money for sure. I would not want to fight it.