Why? Customers and equity does nothing for a firm like this...As I said in the other post, the CEO did a major disservice to this company by going Tea Party, regardless of any of our politics. Older people are customers and have equity (probably far more), but are far less likely to trade/buy in any real number to generate revenue for the firm, and that's all the CEOs job should be. By alienating even a few moderate or liberal traders (who tend to be more aggressive and trade more), you could trade 100 of the first set of customers for 3 of the second and lose the firm money. He needs to be put out to pasture, or he needs to take the company private, and then he can spend his millions promoting any politics he wants. Until then, he is costing me money, and that's unacceptable.