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Intel Corporation Message Board

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  • alexander.dumbass alexander.dumbass Nov 23, 2012 7:28 PM Flag

    Intel Medfield struggling against ARM platforms, say Taiwan makers (Sep 19)

    I like the part in the article saying that "only Lenovo and ZTE have witnessed good sales performance".

    The struggling part was against the high end which:

    "it is struggling to compete with ARM processors, including mid-range and high-end chips developed by Qualcomm and Nvidia and entry-level models offered by Taiwan-based MediaTek, according to Taiwan-based handset supply chain makers."

    Intel Medfield struggling against ARM platforms, say Taiwan makers

    Monica Chen, Taipei; Adam Hwang, DIGITIMES [Wednesday 19 September 2012]

    Although Intel's smartphone platform, Medfield, and has won adoption from several vendors including Orange, Motorola Mobility, Lenovo, ZTE and Lava International, it is struggling to compete with ARM processors, including mid-range and high-end chips developed by Qualcomm and Nvidia and entry-level models offered by Taiwan-based MediaTek, according to Taiwan-based handset supply chain makers.

    Among smartphone vendors adopting Medfield, only Lenovo and ZTE have witnessed good sales performance, but they have launched only a few Medfield models, while others have each launched only one model of smartphone equipped with Medfield processors, the sources indicated. In addition, shipments of Medfield smartphones have been in relatively small volumes, the sources pointed out.

    According to its roadmap, Intel will offer Atom Z2000, a processor specifically for use in inexpensive smartphones for sale in emerging markets including India, China and Russia, the sources indicated. Atom Z2000 appeals with its graphics and video/audio functions, support for Android mobile games, support for Intel XMM 6265 3G/HSPA+ data communications technology, and 2G/3G dual-SIM technology, the sources pointed out. Smartphone models equipped with Atom Z2000 are expected to be launched in early 2013, the sources noted.

    Although it is difficult to compete with vendors of ARM platforms for the time being, Intel is expected to keep upgrading its smartphone platforms in terms of performance, power consumption and cost through gradually using more advanced 22nm and 14nm processes, the sources pointed out.

 
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