As a subscriber I like Cricket's service and value. As a stock holder I definitely don't like the direction. As a relative of an employee, I think the problen is a bloated, unfocused organizatiion, that is too slow to react and respond. Merger might be the ultimate solution, because it is a tough industry. However, the cure could also be found in a new aggressive management, and a much sleeker organization, forcused on something other than the glory days ($70 stock) of the past.