""Someone suckered a bunch of good honest investors.""
I don't think any 'GOOD' 'investors' got suckered. Maybe a few "willfully ignorant" , those who think investigating a stock means reading the top two posts on a message board. (the bottom and secound page do not get read, that's why the negs are pushed off the top).
There are some who think they can outsmart the pumpers, I don't know how they fare.