I honestly thought that you would make a few dollars by shorting at $0.75 on Tuesday, but I guess that the nervous investors and the funds completed their sales in recent days. Volume is light, but the short-term technical indicators are quite bullish. I am curious to see where we go from here.
Got in at .63, just 1000 shares, their balance sheet is so strong it gives them a lot of time to figure it out.
IMO, this really is not a luxury retail play as you suggest. If someone wants say sheets, they might pay $50 at a department store for common ones, or they might shop at TUES and get high grade ones for that. FWIW I don´t think that that kind of appeal will just go away in a recession, and looking at the chart suggests it did well late in the last recesssion. Of course, it depends on what management does, but I´d think the downside is not that big going long here, the upside is a gamble but could be big, JMHO.