After not getting a $10 off $25 coupon since the new CEO came on board, I finally got one today. And used it.
I wont really shop there without a "deal" but when they have the $10 off $25 and I buy stuff on clearance and used discounted giftcards and a cashback site, I get great deals. With free instore pickup.
For example, today I got 2 sweatshirts, both tall, one of them Izod for $12.61 including tax after my coupon, my 19% discounted giftcards and a 5% cashback site.
I havent really considered the stock. They cant make much money off those accustumed to heavy discounting.
One thing that seems different with the $10 off $25 deal is it appears its a one time use code as they give a special serial number. In the past, Ive ordered 2-3 times and used the same $10 off $25 on each order.
I'm guessing your not the customer they're now trying to attract lol. I don't shop there either (I don't shop much of anywhere really) so I'm not a very good judge, but those I've talked to compare the new environment favorable with Macy's. So, if they can atract that clientel, and offer better prices, JCP should do okay over time. I made a quick $1 off of the stock.