Device companies build 7" tablets with Tegra 4i could easily beat Nexus 7 2 in both performance and cost. Don't get it why GOOG choose the old Snapdragon S4 Pro for their new N7 2!
The mobile processor chip is fast becoming like those of PCs. Adding more ARM cores reaches point of diminishing return and eventually all high end mobile chips have to add GPU.
Since Nvidia is licensing out Kepler, it will add value to mobile IC makers that adopt Nvidia graphics. Graphics will be the achilles heel of Qualcom Snapdragon and Samsung Exynos. Consumer cannot tell an excellent communication chip from a good enough one, but everybody can tell the difference in graphics.
Just as a reference point, shares of Imagination Technologies (IMAG.L) have dropped 12% in value in 4 weeks since NVIDIA announced GPU licensing initiative on June 16. Wall Street is voicing its opinion on NV/IMG's relative competitive position.
It will be very interesting when NV;s licensing business moves to high gear...
PS: Yahoo has financial data and charts on London-traded Imagination Technologies. It's fun to take a quick look..
One could speculate endlessly, but I have to think that price may have been a factor. QCOM makes a lot of money from a lot of products and can probably afford to buy the spot. NVDA's product plan probably needs to make a little cash from tablets. If GOOG uses an S4 Pro, the cost scenario would be increasingly likely. Remember that the Nexus 7 is a device that defines the low end of spectrum of solid, credible devices. It isn't about being the best or the fastest. It is about being good yet cost-effective.
Google never intended for the Nexus 7 line to have top-tier hardware. The success of N7 was designed and attributed to good performance/ affordability / minimum features / attractive industrial design - all of which were fulfilled by the combo of NV T3, ASUS engineering and Google oversight.
The Nexus 7 2 will undoubtedly be more expensive at $229, with less gaming capability and no access to NVIDIA Tegra optimized games and TegraZone. For this alone, it next gen N7's fate is rather uncertain.
"One could speculate endlessly,"
Can you read a calendar?
No Specualtion about it. Tegra 4i IS NOT FOR SALE Today.
Qualcomm WON because Qualcomm at least showed up for work with a REAL SoC to sell.
Nvidia has nothing new to offer.
Nvidai can't even get their own Tegra 4 product to market. Is SHIELD fixed yet?
"Tegra 4i could easily beat "
Tegra 4i is NOT FOR SALE Today is it?
Google can't build the Next NExus 7 with pictures of Tegra 4i they need a working SoC that is for sale TODAY.
Pump that Tegra 4i BS to someone who can't read a calendar.
Tegra 4i is DUE NEXT YEAR unless Nvidia pulls a last minute SHIELD almost launch again?