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  • flankenking flankenking Mar 23, 2013 4:57 AM Flag

    A company with such facts is extreme undervalued: with only 36 million like today

    Fiscal 2013 Financial Guidance of Local Corp:

    Revenue - The company expects 2013 revenue of between $93 million and $95 million, which at the mid-point, is an increase of 12 percent, over the fourth quarter 2012 exit run rate.

    Adjusted Net Income – Adjusted Net Income for 2013 is expected to be at least $5 million, which would result in approximately $1 million in debt-free cash flow. The company defines debt-free cash flow as cash provided by operating activities, less capital expenditures

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    • Local Corp in compare

      Local Corp development of Unique Visitors:
      11/2012: 18,745,842 Monthly Unique Visitors
      12/2012: 22,738,206 Monthly Unique Visitors
      01/2013: 26,410,927 Monthly Unique Visitors
      02/2013: 24,017,605 Monthly Unique Visitors
      Decrease of 9.06% (February has only 28 days against 31 in January) against January and an increase of 38.64% year-over-year
      Compare with the development of Yelp's Unique Visitors:
      11/2012: 19,358,705 Monthly Unique Visitors
      12/2012: 21,017,483 Monthly Unique Visitors
      01/2013: 22,293,301 Monthly Unique Visitors
      02/2013: 21,063,155 Monthly Unique Visitors
      Decrease of 5.52% (February has only 28 days against 31 in January) against January and an increase of 12.66% year-over-year
      Compare with the development of Google's Unique Visitors:
      11/2012: 170,708,977 Monthly Unique Visitors
      12/2012: 172,771,973 Monthly Unique Visitors
      01/2013: 174,123,575 Monthly Unique Visitors
      02/2013: 173,396,028 Monthly Unique Visitors
      Decrease of 0.42% (February has only 28 days against 31 in January) against January and an increase of 10.73% year-over-year
      Compare with the development of Zillow’s Unique Visitors:
      11/2012: 10,978,144 Monthly Unique Visitors
      12/2012: 11,366,564 Monthly Unique Visitors
      01/2013: 14,298,071 Monthly Unique Visitors
      02/2013: 13,415,496 Monthly Unique Visitors
      Decrease of 6.17% (February has only 28 days against 31 in January) against January and an increase of 45.23% year-over-year
      Compare with the development of ANGI’s Unique Visitors:
      11/2012: 2,603,340 Monthly Unique Visitors
      12/2012: 2,551,023 Monthly Unique Visitors
      01/2013: 3,454,644 Monthly Unique Visitors
      02/2013:3,185,928 Monthly Unique Visitors
      Decrease of 7,78% (February has only 28 days against 31 in January) against January and an increase of 50,10% Y-o-Y
      Compare with the development of Meetme’s Unique Visitors:
      11/2012: 3,279,980 Monthly Unique Visitors
      12/2012: 3,129,931 Monthly Unique Visitors
      01/2013: 2,992,949 Monthly Unique Visitors
      02/2013: 2,453,968 Monthly Unique Visitors

    • Local Corp is THE pioneer in local technology

      • Proprietary platform and know-how
      »Real time business, product and services data integration
      »Large scale local/commercial content production and syndication
      »Very large scale CPC ad-serving and distribution
      »Web indexing and local search relevance
      »Very large scale SEO, SEM campaign expertise
      »Local display ad production and syndication
      »Web hosting and local/commercial domain name acquisition

      •12 patents issued, 8 pending
      »Key patents
      –Local web indexing (for indexing local web sites across the web)
      –Pay per call for local and commercial searches via a mobile device (multiple patents)
      •The billion dollar industry question: How do we monetize mobile?
      –Dynamic cascading menu search (for product search on tablets and smart phones)
      –Bulk domain registration and content management (for very large scale SEO)

      Local Corp has the double of business-listing than Google Place - Local Corp has 18 million Business Listings against only 9 million of Google Place: "Google would be at about 9.5 million +/- claimed pages now — still below what Facebook is reporting today."

      Source: SMALL BUISINESS SEARCH MARKETING

      A sensation is, that Facebook has only two third of business-listings of Local Corp: 11 million business listings against the 18 million of Local Corp.

      Information was given from Facebook COO Sheryl Sandberg, who told investors and listeners on the call that 11 million businesses are using Facebook Pages.

      Source: SMALL BUISINESS SEARCH MARKETING

      • 1 Reply to flankenking
      • Being first to market is no longer enough of a competitive advantage. Companies need to be first to market and have patents protecting their products to ensure sales and profit longevity
        .
        Local Corp do it like Apple - Companies need both: To be first to market and have patents protecting their products - and Apple and Local Corp has both – in opposite to a company like Groupon (only product) or Vringo (only patents)

        "Before a company can book a single penny in profit it needs a product to sell. Yet in today’s fiercely competitive global economy, before a company can produce something to sell, it needs to patent the idea. Otherwise, it’s too easy for competitors to knock off the product and steal market share.

        In other words, being first to market is no longer enough of a competitive advantage. Companies need to be first to market and have patents protecting their products to ensure sales and profit longevity.

        Groupon (Nasdaq: GRPN) and Apple (Nasdaq: AAPL) serve as good examples of this new paradigm at work.

        As you’re well aware, Groupon invented the daily deals market in 2008. All it took was a novel idea to connect consumers and businesses in a new way – via coupons over email. But guess what? Groupon didn’t have even one patent protecting its novel business model. And within four years, over 300 competitors emerged. Now, Groupon doesn’t stand a chance to keep booking higher profits, let alone survive.

        Contrast Groupon’s experience with the details behind the meteoric rise of Apple and you’ll definitely get the connection between patent filings and stock price performance.

        We can all agree that Apple took the world by storm with its iPhone launch in June 2007. Before it sold a single one, though, it secured as many patents as possible. And it continued to do the same thing on every next generation device."

        Source: Patent Filings: The Next Great Leading Indicator by Seeking Alpha
        March 11, 2012 Less

    • Local Corp has more than 10-fold Monthly Unique Visitors than Foursquare, but all speeak about Foursquare -extreme idiotic
      .

      Local Corp development of Unique Visitors:
      11/2012: 18,745,842 Monthly Unique Visitors
      12/2012: 22,738,206 Monthly Unique Visitors
      01/2013: 26,410,927 Monthly Unique Visitors
      02/2013: 24,017,605 Monthly Unique Visitors
      Decrease of 9.06% (February has only 28 days against 31 in January) against January and an increase of 38.64% year-over-year

      Compare with the development of Foursquare Unique Visitors:
      11/2012: 2,270,280 Monthly Unique Visitors
      12/2012: 2,419,708 Monthly Unique Visitors
      01/2013: 2,511,232 Monthly Unique Visitors
      02/2013: 2,286,047 Monthly Unique Visitors
      Decrease of 8,97% (February has only 28 days against 31 in January) against January and an increase of 56,23% year-over-year
      .
      .

    • Expand Your Universe with Launch by Local: Launch is our complete online marketing solution for all phases of customer interaction

      Take Your Business to New Heights: With Launch, you can send your business skyward. Launch works from the ground up to accelerate your online presence to reach more of the customers you want and keep them coming back for more:.
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      SMB Marketing in 2013: 68% of small businesses to increase marketing budget
      David Kirkpatrick January 17th, 2013
      I recently came across research from AWeber that found 68% of small businesses plan on increasing their marketing budget in 2013, and a full 97% plan on at least maintaining their current level of marketing spending.That’s a very solid majority of small businesses that are putting more money into their marketing efforts.
      Source: Marketing Sherpa

      An excellent message for Local Corp with the offer Launch by Local: "That’s a very solid majority of small businesses that are putting more money into their marketing efforts."

      As mentioned, mobile use in general is only going up and, as we’ve said before, it is soon expected to surpass desktop use. The huge rise in mobility is evidence that on-the-go consumers aren’t just searching for things like restaurants and retail stores, but they’re looking for all kinds of businesses and products, including entertainment, professional services, healthcare, and groceries. So, don’t make the mistake of thinking your niche doesn’t need a mobile website.

    • The guidance for Yelp's revenues in 2013 ist with 211 million only the 2.2-fold of the 94 million reveneus of Local Corp, but the market-cap of Yelp ist with 1,570 million the 43-fold of the idiotic low 36 million of Lcoal Corp.

      And therefore my advice is very simple: Sell all your shares of Yelp and buy from the amount shares of Local Corp, bcause that is a divergence with the factor (!!!!!!!!!!) 20 between similar companies.

    • The Strategy of Local Corp

      We believe that we are in the early stages of a large and long-term business opportunity presented by the shift of local marketing budgets from traditional media formats to digital media formats. Our strategy for pursuing this opportunity includes the following key components:

      • 1 Reply to flankenking
      • • Access to a Desirable Demographic of Decision-Makers

        Our patented and proprietary technology allows us to consolidate an amalgamated and disparate set of local business listings, information and other data and combine it into a targeted, highly relevant results-set, which is presented in a useful and compelling manner. A majority of users on Local Corps flagship-site are females, aged between 25 and 45, with at least one child at home (the so-called “soccer moms”), a demographic that is deemed by many to be highly desirable because they generally have responsibility for 89% of bank accounts, 80% of healthcare decisions, and 50% of do-it-yourself projects and consumer product purchases. We designed the utility of our website to appeal to this group of targeted users.

    • Local Corp has a tremendous first player advantage, as it has been strong influenced the local search since
      the early 2000's

      (1): About 25 million Monthly Unique Visitors from the flagship-site alone
      01/2013: 26,410,927 Monthly Unique Visitors
      02/2013: 24,017,605 Monthly Unique Visitors
      Decrease of 9.06% (February has only 28 days against 31 in January) against January and an increase of 38.64% year-over-year

      (2): Flagship-side directory of over 18 million local businesses
      Our extensive flagship-side directory of over 18 million local businesses – which can be filtered by locale, optimized for social media sharing and private labeled for you – gives you the power to generate additional revenue by selling new ad formats and premium listings while securing immediate passive ad revenue. Your website will rank higher and drive relevant traffic with our proven SEO strategies, custom content and deep shared links.

    • Local Corporation Reaches Record Mobile, Organic and Total Search Traffic
      .

      Local Corporation Reaches Record Mobile, Organic and Total Search Traffic
      Press Release: Local Corporation – 5 hours ago.. .
      .

      IRVINE, Calif.--(BUSINESS WIRE)--

      Local Corporation (LOCM), a leading online local media company, today announced record mobile, organic and total search traffic for the first quarter 2013.

      The company reached mobile traffic of 32 million monthly unique visitors (MUVs) during the first quarter 2013, up 167 percent from 12 million MUVs during the year ago period.

      Organic traffic also continued to grow, representing 49 million MUVs during the first quarter, up 40 percent from 35 million MUVs during the year ago period.

      The company reached 106 million total MUVs during the first quarter, up 13 percent from 94 million MUVs during the year ago period.

      “Traffic volumes remain a key performance indicator for our business. We exceeded our first quarter expectations in each area, which provides us with a strong foundation for performance for the year,” said Heath Clarke, Local Corporation chairman and CEO.

      All site traffic and usage statistics are from third-party service providers engaged by the company. Quarterly MUV traffic is equal to the aggregate of each month's MUV traffic numbers in that quarter. Traffic and the company’s monetization of that traffic combine to determine its revenues for any given period. The company’s traffic volume alone for a period should not be viewed as demonstrative of its financial results for such period.

    • Consumer Properties Statistic of Local Corp


      Monthly Uniqe Visitors: Over 30 million

      Monthly Page Views: Approximal 50 million

      Page Views per Visit: 2.5 views in the average

      Impressions: 1.2 billion

    • I have waited a very long time: But now is the NEW KRILLION from Local Corp here: Go at once to the website of Krillion!

      Krillion offers unique local product content distribution opportunities for consumer product manufacturers, content providers, retailers and rich media providers. Our API and widget technologies allow our business partners to access Krillion’s data service to enhance websites, mobile applications and marketing efforts that engage locally-focused consumers quickly with high-quality local product and availability information that can result in increased traffic and sales.

      • 2 Replies to flankenking
      • Local Shopping for Content Providers

        Enhance your web site’s content and generate additional revenue while providing interactive, local product search results for your online communities. Krillion for content providers leverages our data service for positioning adjacent to your content sections that can benefit from “where to buy” information. This service is optimal for any product related content page and can be customized to return results by product categories, product brands, top-selling products and more. More...


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        Give customers who visit your site the best shopping experience, where ever they choose to buy your product, with Krillion's 360 Product Locator. Product manufacturers looking to easily increase website capabilities, drive retail sales and offer online shoppers more buying choices choose Krillion to power their where-to-buy sites. A “where to buy locally" tab is placed on your site's product pages to guide customers toward quickly finding local dealers with your products in-stock, in-store today. Krillion provides an easy implementation for manufacturers that need to deploy an improved and cost-efficient product/dealer locator solution. More...

      • Product-Rich Media

        Advances in online display and mobile advertising are enabling marketers to re-imagine ways to use dynamic data in creative to serve client campaigns – especially in the creation of geo-targeted national advertising campaigns – with more locally relevant information, such as product pricing, inventory, and special promotions. Here at Krillion, we can help you drive higher performance with your rich media by enabling more dynamically generated content that consumers can use as they turn to the web and mobile web to research and buy products at stores near them. More...

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        In order to meet the unique needs of large and fast-growing companies, Krillion brings the flexibility to adapt its programs for select partners. Custom solutions may include our data service via API or other content integration options and customized solutions designed especially for search engine partners, retailers and publishers.

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