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  • fankenkoenig fankenkoenig Oct 27, 2013 8:04 AM Flag

    Local Corp is Master of Relevance in Mobile Shopping - And that’s the key: it has to be a relevant deal

    During all stages of the Mobile Shopping Life Cycle, consumers have the ability to tap into their mobile phones to find products and check pricing and availability based on where they are at the moment.

    This is where those ping alert type apps come in, such as when a consumer is driving or walking by a store they receive an alert of relevance.

    And that’s the key: it has to be a relevant deal.

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    • The Platform - Patented Local Shopping Technology

      Powered by Krillion®, Krillion delivers the most robust and accurate location-based product search data available. Our solutions provide dynamic, up-to-the minute information about where specific branded products are sold, and which retailers have them in stock the instant shoppers are ready to buy.

      Our patented Krillion® localization engine provides aggregated and structured local product shopping data to our business customers and channel partners. We pioneered local shopping search and are committed to the continuous growth of our dynamic platform that supports multi-channel retailers and brands looking to engage consumers wherever they research products and where to buy.

      As a result, our patented data normalization platform offers the most comprehensive cleansing and distribution capabilities in the available today.

      • 1 Reply to fankenkoenig
      • Local Corporation’s Krillion® Platform Powers Shopping Channel for Pittsburgh Post-Gazette

        IRVINE, Calif.--(BUSINESS WIRE)-- Local Corporation (NASDAQ: LOCM), a leading online local media company, today announced that it is powering a new local shopping channel for the Pittsburgh Post-Gazette through its online property.
        .
        Other well-known of the more than 1,600 members in the Network of Local Corp:

        The Gazette

        The Record Searchlight

        The State Journal-Register

        The Telegraph

        Treasure Coast

        Triangle411

        Valley News

        Ventura County Star

        Vermont Today

        Washington Post

        Journal Star

        Knoxville News Sentinel

        LaCrosse Tribune

        NC Times

        Newsday

        Norwich Bulletin

        Observer-Reporter

        Orange County Register

        Pittsburgh Post-Gazette

        San Diego Union Tribune

        Santa Ynez Valley News

        Savannah Morning News

        St. Louis Post-Dispatch

        Star Banner

        The Arizona Republic

        The Augusta Chronicle

        The Commercial Appeal

        The Dispatch

        The Examiner

        The Florida Times Union

        Arizona Daily Star

        Arkansas News

        Boston Herald

        Columbia Daily Herald

        Cumberland Times News

        Daily Herald - Utah

        Daily Princetonian

        Daily Tarheel

        East Valley Tribune

        Honolulu Star Advertiser

    • IP & Technology of Local Corp

      Proprietary platform and know-how

      - Real time business, product and services data integration
      - Large scale local/commercial content production and syndication
      - Very large scale CPC ad-serving and distribution
      - Web indexing and local search relevance
      - Very large scale SEO, SEM campaign expertise
      - Local display ad production and syndication
      - Web hosting and local/commercial domain name acquisition

      12 patents issued, 7 pending Key patents

      - Local web indexing (for indexing local web sites across the web)
      - Pay per call for local and commercial searches via a mobile device (multiple patents) The billion dollar industry question: How do we monetize mobile?
      - Dynamic cascading menu search (for product search on tablets and smart phones)
      - Bulk domain registration

      Source: CORPORATE OVERVIEW | 3Q2013

    • Most undervalued Nasdaq Share

      Key Takeaways from Q2’13 of Local Corp with idiotic low 38 million market-cap

      • Increase 2013 guidance:
      » Revenue between $95 million and $97 million
      » Adjusted EBITDA of at least $5.4 million

      • Sequential revenue growth up 6% to $22.7 million in Q2 from $21.5 million in Q1

      • Adjusted EBITDA up 72% to $1.2M in Q2 from $685K in Q1

      • Record Mobile traffic was 34 million MUVS for Q2

      • Sold Spreebird daily deals business, expect $600K annualized improvement in earnings and cash flow

      • Continued expansion of our highest gross margin business – Network ex TAC up 118% from Q2 2012

      • Completed a $5 million convertible note financing in April 2013

 
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