Selling like Hotcakes at Costco
Wal-Mart Coffee?? Right!. GMCR has contract with Starbucks and Dunkin Donuts, and they will be the only company holding those brands. In additional to their own favors and teas, How much shelf space to you think Wal-Mart has? Wal-Mart coffee will look like brand X next to GMCR. Forget about it.