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Keurig Green Mountain, Inc. Message Board

  • trade_that_trade trade_that_trade Jul 17, 2012 7:53 AM Flag

    Can we get lower?


    My position in GMCR is full, but this is becoming too much of a gift.
    I am long at $20.50 average and it is tempting to buy here.
    Gotta be disciplined though to not put too much money in one stock regardless of how good it looks.

    It is getting harder to not close other positions and move the funds here as we go lower.
    The spring effect will be phenomenal once FUD is over.
    We are trading at:
    - 1x last's year sales and below this year's sales
    - 5x book value
    - profitable (no loss)
    - 8x PE

    So, what is the material fact that we don't know that is causing the selling?

    This topic is deleted.
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