It's now getting t to close to earnings. Covering is the prudent thing
You should understand that much of the short interest is likely hedge fund longs who have on temporary shorts to reduced net longs in order to hedge einhorn's antics and a final look see at what sbux and 2 of 38 patents expiry means to kcups and new Vue brewers sales.
They will all be joining the parade higher once the conference calls and improving guidance for 2013 are visibly affirmed. The unhedged shorts will be impaled, and so will einhorn to the extent he is already covered or fully hedged.