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Keurig Green Mountain, Inc. Message Board

  • jeffereyf2003 jeffereyf2003 Oct 22, 2013 11:12 PM Flag

    Oversold...almost closed gap...

    From the gap two quarters ago. K-cups by gmcr are still the lions share of shelf space. Target having gmcr produce store brand k-cups for tgt...this is a huge strategy shift that is good for gmcr as they are the low cost producer due to their economies of scale. Maybe lower margins but bigger share of growing single serve coffee business. Down $25 from recent highs...sbux earnings on the 30th should juice gmcr

    Sentiment: Strong Buy

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