See the options tape today... big put trade paired with big covered call trade... who would take such a downside bet with near term hedge against further upside in the stock? LOL
This is being set up for a BIG drop. Anyone long ought to think through a hedging strategy before remianing 100% long, and remember, while idiots here think Einhorn is screwed, he is likely well hedged and ready to swing hard as the new year begins.
Single serve has a bright future. GMCR's problem is that many other brewer makers are in the mix now and more will come... and, the primacy concern, already gmcr is losing share of the SS market. Margin compression is coming -- einhorn has valid points now as the data returns manifest themselves.