Wonder if it would have been legal for Coke to buy call options in GMCR prior to this announcement? Just curious as regarding a different stock I'm in that's having unusual call option buying, CRUS. Anyone know the legalities regarding the SEC? Also wonder if they could buy puts if indeed they wanted to start selling, although doubt that would be the case, since they are taking a "stake" in GMCR? Lucky I sold my puts days ago when this seemed to only want to start to go up. Sure wish I'd gone long at that point, but wondering how long it stays up. Congrats to longs, grudgingly. Don't like the coffee or the system. Hardly matters if others and Coke do.