I helped build an American flag out of the Ultra series of cans the white, red, and blue cans. We just got the red in on Thurs and it makes for a nice display. It took right at 200 hundred cases to build. This particular store is our fourth largest account, for Monster and the general mgr. said it would barely take two weeks to sell down the entire display. This is the second time we built a display of over 200 cases in this store. The display got sent to national and it is supposed to be on their website. It would be nice if other wholesalers built similar displays and have a 1,000 or even two thousand displays like this. When retailers are willing to tie their money up on displays like this they generally know that the product will turn and make a difference. This is a convenience store that is also a truck stop. Truckers drink allot of Monster, but this store mgr., said it is mostly the locals buying it. Just another way to get Monster ahead of the rest.
Is that "store" one store? Because I calculate that would mean a sale (of 2) every 2 minutes
or so the whole weekend. And what about margins. Maybe Monster has to sell them to you
for less than usual (lowering margins).
Yes, One store. I am talking about Thursday-Monday. This is the only store in the west with a New Coke Freestyle Machine. I expect Monster to be on tap soon. Best wishes for Happy trading, long or short? You decide? Check out the freestyle App by Coke. Shows locations for current machines! Cool Stuff.