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Tofutti Brands Inc. Message Board

  • stoochy2002 stoochy2002 Aug 7, 2006 9:18 AM Flag

    Look at NUVM

    NuVim Beats Second Quarter Forecast
    Monday August 7, 9:04 am ET

    # PARAMUS, N.J.--(BUSINESS WIRE)--Aug. 7, 2006--NuVim, Inc. (OTCBB:NUVM - News):Versus the Same Quarter Last Year, Gross Sales Increased 19%, Net Revenues up 105%, Gross Profit This Quarter 18% as a Percent of Sales versus a Negative Gross Profit Last Year, Payroll Costs Declined by 55% and Operating Losses Were Reduced by 46%

    NuVim, Inc. (OTCBB:NUVM - News), a leading provider of nutritional beverages and the only beverage that helps build the immune system, muscle flexibility and athletic performance, announced today that the 2006 second quarter showed remarkable improvement throughout the profit and loss statement versus same quarter last year.

    Versus the same quarter last year, case sales increased 19%, net revenues increased 105%, gross profit increased to 18% of sales and the salary costs were reduced by 55%. Operating losses were reduced significantly. For the six month period, net revenues were up 35% and operating losses were reduced by 30%.

    "Certainly growth from the new Wal-Mart super centers with the expansion that took place mid May helped the case sales volume increase. But in addition, there was an increase in the monthly case business from some of the more established accounts indicating that apparently consumers are finding NuVim a beverage that fits with their lifestyle and therefore may be becoming a regular part of their weekly beverage consumption," said Richard Kundrat, CEO of NuVim, Inc. Kundrat went on to say, "We are pleased with our performance for the second quarter and there are indications that the third quarter will also show improvement."

    We continue to work the same focused initiatives. Our objectives are very clear: Increasing consumer awareness, trial and repeat purchases in our base of 2,100 supermarkets, including now 331 Wal-Mart super centers, expanding with additional outlets that will have a short term profit contribution, gain a test in the military commissaries, test with the second largest supermarket retailer Kroger, develop the away from home consumption of NuVim through our 16 ounce size and build the newly introduced powder version which was launched earlier this year. We remain committed to improving our products delivering even higher consumer benefits while at the same time decreasing ingredient, processing, and distribution costs.

    Driving more volume through the same stores and maintaining just in time finished goods inventories has decreased the out of code merchandise being returned by the retailers. NuVim is also generating higher interest in their products due to the greater consumer understanding of the importance of maintaining a strong immune system.

    We will place a higher emphasis on this communications to the consumer with the launch of a new television campaign through our association with the Platinum Television Group who will produce 3 new NuVim television commercials this year and place 2,000 spots on several networks. CEO Doug Scott of the Platinum Television Group said, "NuVim is a product that should be known world wide and needs to be a household word because it can help families in so many ways. We at PTG are please to help drive the consumer awareness of the many benefits of the NuVim products."

    Certain anti-inflammatory drug and dietary supplements used by a large number of people that have either been taken off the market or proven ineffective may be moving a segment of the population into the NuVim products. In addition, the market is seeing a demand from schools, parents and the general population to provide nutritional bever

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