The CEO owns over 200,000 shares (about 7% of shares outstanding), and likely has options to purchase 10s or 100s of thousands more. The fact that he has set up the automatic sale of a couple of thousand shares each month is nothing more than prudent personal financial management. To imply that the CEO has no confidence in his company because he is selling a few shares each month is nonsense. Heck, with one option exercise he can wipe out three years of planned sales. Calling these planned sales "insider selling" is a gross exaggertion.
According to the Low Priced Stock Fund annual report to shareholders, dated July 31st, the fund owned 356,100 shares of WEX with a market value of $1,261,000. This represented just under 10% of the outstanding shares of Winland. Not sure if they still own the shares, but guessing that they probably do.
The market makers are giving us a buying opportunity in the low 3s today. Any takers? Volume seems to be picking up, so apparently there is some buying interest down here.