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Electronic Arts Inc. (ERTS) Message Board

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  • monkabc3 monkabc3 Oct 11, 2011 6:58 PM Flag

    for those excited about SWTOR...

    Thanks for the info overrated. Seems ridiculously convoluted to me but during my accounting training I found the whole process a bit ridiculous.
    "recognize the revenue on a straight-line basis over the estimated period of game play". <-That is silly. I played Modern Warfare for three hours, I played Borderlands for 3 months. I guess they are talking about the life of the game. Which makes it an unreasonable measure if you include DLC. LOL

    @Trader_Brad. I have been range trading ERTS as one of my primary stocks for a little over 10years now. $40-$44 was my sweet spot over and over again. This company didn't rebound with the rest of the market, probably because of many factors that are too lengthy to discuss in one comment. But most of us here are on the same page with this stock. It is undervalued, under-appreciated and lacking notice. Once earnings and therefore forecast come out we expect it to be trading well above it's current year high.

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