I got in when I saw it hit the low. It's at about the 52 week low, so I can't imagine it'll stay like this. EA will be releasing a few popular games soon which should hit big, like ME3. Sales of SWTOR are not doing as well as planned, though, but we are waiting on numbers from other areas (Asia). There is also my personal favorite issue, that they refuse to work with Steam, the largest PC based gaming platform around.