Not to long ago EA increased again their cost for membership in Pogo. Double of what it was in 2006. This week they began charging for the weekly games via gems. With 1.5 million members (so they have been saying for years) it will become a time when they will lose members. True, a small part of EA revenue but every little bit counts. If they have increased the cost of other divisions I would see a great reduction in revenue this quarter and onward.