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  • gmyaz gmyaz May 26, 2008 6:15 PM Flag

    Tuesday's Pop Quiz

    Dear QID'ers,

    Over the weekend I posed a question I hope you will enjoy answering:

    What was the most successful product launch of all times? It was so popular it nearly caused riots and buyers bought directly from trucks instead of shops?

    Answer on Tuesday!

    Doug1M has voted:

    I vote "Beany Babies"...... that was nuts!

    What is your vote? (No fair looking it up!)

    Best,

    GMYAZ

    SortNewest  |  Oldest  |  Most Replied Expand all replies
    • the hoolahoop?

    • was it Michael Jordan's shoes...?

      • 1 Reply to gyzarcg
      • Dear All,

        Thanks for competing. I thought the quiz might be fun. The answer is: Women's Nylons or nylon stockings.

        I saw, I think it was a "Discovery" channel program about this product and it was outrageously funny. The country was gripped by its release.

        Here are some quotes:

        Toward the end of the 1920s an important breakthrough for DuPont Corporation... This led to the invention and commercialization of nylon in 1938--the beginning of the modern materials revolution. (Prior to this, the group yielded neoprene synthetic rubber in 1933.) Dr. Wallace Hume Carothers, the inventor of nylon, at DuPont...

        Nylon Sellout
        From Newsweek, May 27, 1940, pp. 65-66. © 1940, Newseek, Inc. All rights reserved. On May 13 stockings made of Nylon, du Pont's new synthetic yarn, at last went on sale throughout the country. Department and specialty stores were jammed with buyers who snapped up nationally advertised Nylon hose at $1.15, $1.25, and $1.35. ... Refill orders swamped factories, and it appeared that weeks must elapse before the supply could overtake the demand. By late summer, it is estimated, du Pont will be able to supply Nylon yarn at the rate of 4,000,000 pounds annually -- enough for 6,000,000 dozen pairs of hose. (United States consumption of silk stockings is 43,000,000 dozen pairs annually.) It had been understood earlier that du Pont would limit sales of Nylon yarn to 20 or 30 manufacturers. Just before the nationwide sale, however, the company announced that production would be open to all that could buy the yarn and also removed all restrictions on prices.

        ....

        More in a moment...

        GMYAZ

    • Sliced bread!

    • the popsicle.........(a frozen treat at a time when most homes had no freezers)

 
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