Hmm. Well, I think Heather Jones is one of the better analysts in the group. It doesn't make her right, but you have to take notice - which is what investors have done. She has clearly moved the stock (and possibly made a lot of money for BBT, if they shorted it ahead of time).
You know, she is not ignorant, and her models are telling her that the earnings are not going to be strong. That said, she is not privy to certain types of information, and I have seen her (and other analysts) get on the wrong side of a stock like this. Of course, her downgrade was to hold, not sell. I don't have the report, so I have no idea whether her target is at the current PPS, or higher.
Let me also commend Heather Jones for sticking her neck out just before earnings are reported. I am forever annoyed with those who wait until the numbers come out, then upgrade or downgrade the next day. That kind of call is useless to investors. Anyway, we'll know in a few days. I have a good position in CQB, so no need to add to it. But, this could be a good buying opportunity if you think the sell off is an overreaction. 6 months from now, none of this will matter. The economy will look different, fruit prices will have changed, forex will migrate, and we will have gone through a couple more earnings cycles. So, the most important thing is to consider what is on the horizon and just over it.
jESUS!!! Do you have the report by any chance? What the hell is she saying?? She should be RAISING estimates on cqb due to a stronger euro, not lowering them LOL!!! I bet she is basing the downgrade on weak banana pricing?? wow