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Sony Corporation Message Board

  • psychplayer psychplayer Jun 16, 2010 6:33 PM Flag

    The End of Sony

    Watching Apple perform in Consumer Electronics and comparing it with Sony is mind boggling.

    The natural growth direction for Apple is going to eventually eliminate Sony from any meaningful market except for low end products with low quality technical support.

    To think what Sony was 25 years ago, and what they are now is so tragic.
    They've embraced failure and it has a death grip on them.

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    • How would you know that? YOU WERE only 5 YEARS OLD.

      • 2 Replies to dvranish
      • I'm old enough to remember Sony in its heyday in the 1980s. The company and its products were great! And, Sony could command premium prices for its products.

        Those days are gone forever. :(

        R.I.P Sony.

      • Like most people's yahoo message board profile, mine is a big joke. I do remember Sony in the 1970s very clearly.

        Are you serious with that Strong Buy sentiment ? Why ? I used to work for a large Japanese company with a lot of engineering talent and their opinion for years is that Sony is a joke, a shadow of who it once was from the perspective of product innovation and quality.

    • Hey the GA plant of Sony Ericcson is discriminating against unemployed workers. This should be cause for a all out boycott of the company and the cell phones.

    • It's worth remembering that the once-great Sony Design Center had the product concepts, the designs, the technology and the business plan to create iPod-like devices, an online store similar to iTunes and a lot more, in a coherent package with partners on deck, slick demos to sell the story internally, etc. IN NINETEEN NINETY EIGHT ... one year before the launch of Napster. But Sony corporate and the music side of the business would not green light the effort. That was a stunning miscalculation, as we now know. One of many that I witnessed during the late 1990s, when Apple was a small fraction of its current size.. The smartest among the in-house staff at Sony Electronics in Tokyo, San Francisco and Park Ridge knew that Sony had lost its creative edge. And by 2002 virtually every non-Japanese staffer and contractor at the Sony Design Center and key members of the engineering staff were gone. One of them did go to another lumbering giant called Phillips, where a guy named Fadell would take an idea that was first fully articulated at Sony and carry it with him to Apple. The entrenched mediocrity and cancerous "not invented here" syndrome that afflicts so many firms had such a tight grip on Sony by that time, they did not even react when the i-Pod was introduced. Sony could have done so much at that time. But the company simply lost its nerve. The debacle we see today is the result. Of course, failure is not inevitable. It's usually self-willed. There are compelling opportunities and entry points that Sony can seize upon to become a contender again. But entrenched mediocrity and a tendency to say "no" or "not yet" rather than "yes" is difficult to stop once the decision makers become as risk-averse as they are at Sony today. Time will pass the company by, loyal customers will forget them and move on, if they do not change that culture and decide to become a leader once again. As you see at Apple today and as we saw at Sony during Morita's time, creative ideas have the best chance of becoming real products when the top person is creative, willing to take informed risks, and despises anything that smacks of mediocrity. Apple has that. Sony does not, but can recapture that spirit ... with a new and very different top man in place, of course.

      That's my opinion as a former insider.

      • 2 Replies to pleasepleaseme2010
      • Sony is done. Apple follows. Philips invents, Philips brought teh CD and DVD to Sony. AND Philips actually started Panasonic ELECTRONICS in the 50's, owned 35% of it for decades. Sold it in the 80's. Now Panasonic will own Sony! Things go round and round. Samsung is running high now, they too will crumble. GE, Philips, Siemens, started, created the world of electronics and electrical stuff, all others follow. Heck even Bell Labs folded, the 3 are still going strong.

      • what is so funny is that after reading your posts, i would say that YOU should be the CEO. not joking. why do people like us see so clearly what the problems are?

        if i had the resources and name of sony, you can bet that i would make sure that the next thing that i create dazzles and i mean dazzles. that is what steve jobs does. it wouldn't matter to me if i produced only one product in the next 20 years -- NOTHING goes out the door unless is it the sh7t! period! movies, devices, etc.

        it almost seems that companies like sony (the "pop" sony of today, not the SONY of old -- just take a logo subtext - "make.believe" to get the gist of the distinction), rimm, msft, dell, in their attempt to enter markets like smartphones, tablets, etc., are simply going through the motions! as if and as long as they all keep busy and make paychecks.

        in all fairness however, steve jobs is not fair competition. what apple has gathered by his genius and a little timing luck, is truly unimaginable. plus, the platform that they chose, which i believe is unix based, is THE WAY TO GO. you need a big ego and stomach to go against apple.

    • Agreed.

    • who wants to buy anything?

      everything made in china now. sony had moved all japanese jobs from kyoto to china and if you dont want to move there then you have no job left

      very sad days for many japanese fishermen who cant make money with fish now because of giant jellyfish and now because of jobs to china

    • Fifteen years ago Apple was a $9 stock. Apple won't go up forever. Lots of competition out there for Apple. I prefer the PC over the Mac any day.

    • You were correct.

    • sony is better than apple apple only has one good product, the ipad that is all.

    • They hired an American CEO, didn't they; that maybe why. American CEO's are notorious as being Greedy and Incompetent but lusty.

    • Sony will be around a lot longer than you will

      • 1 Reply to jpforpres1
      • Sony is TOAST. Now they need Panasonic to save them, then Pansonic buys it all and throws away the sludge. Sony just relabels Samsung and TCL or TPV tv's. Sony invents nothing. All gone, didn't even last 75 years. So much for that great manamgement that teh dead guy used to spout, what a tool. Samsung is also clobbering Apple, who is next to fade. TOUY MAKERS< THAT"S ALL> NO INVENTION< NO REAL BREAKTRHOUGHS I SAID SNE WAS TOAST YEARS AGO>

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