Bankruptcy rumors concerning Eastman Kodak began to emerge in late 2011, which have gained traction entering 2012. Within the past year, shares of the once-dominant camera player have tumbled by 90% and the New York Stock Exchange has threatened to de-list the stock. As the company aims to restructure its operations in order to avoid bankruptcy, the risk of running out of money gains ground.
However, successful efforts to sell patents or increase in borrowing may combat such forces and avoid bankruptcy at this moment.
The company directly competes with its peers such as Canon Inc. (CAJ), Sony Corporation (SNE) and FUJIFILM Holdings Corporation.