Are You Folk Aware that WB Opens Tonight 10PM and 12:01 AM
If Somebody already mentioned this, sorry. I scanned the board but didn't see mention of the Thurs Nite Showings... Also it appears LGF expects major gate for WB. The Thurs nite opening was only for THG and BD2, if I remember correctly. Also the number of theaters showing the movie is THG hi.
Lastly, They have no real competition this weekend. The group of movies this wkend is not strong...Longshot above 25 mill
Hope that it spreads in popularity after super bowl weekend like the zombie apocalypse on this message board. The Forbes article said it was made for 40 M and the Twitterverse is active with chatter re: the movie. Must have been hard 'scanning' the message board for anything resembling useful information beyond Zombies playing name calling.