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Spreadtrum Communications Inc. Message Board

  • panamax950 panamax950 May 2, 2012 10:42 PM Flag

    Demand increasing... "soaring Chinese smartphone demand"

    Monday 6:27 PM Taiwan's MediaTek has hiked its 2012 smartphone chip goal to 75M units from a prior 50M. While that's partly a sign of soaring Chinese smartphone demand, it could also be one of tougher competition for Spreadtrum (SPRD -4.9%), whose competitive position has become the subject of analyst scrutiny. It could also present a challenge for Qualcomm (QCOM), which has been taking share from MediaTek. [Tech] Comment!

    Then on April 26th....

    Spreadtrum Launches Industry's First 40nm 2.5G Baseband

    "The SC6530 is an industry first for the 2.5G market," said Dr. Leo Li, president and CEO of Spreadtrum. "By leveraging the most advanced process node in the 2.5G segment, we are able to achieve higher performance at lower cost relative to competitive alternatives."

    "We have now secured more than 200 design wins for our 1GHz TD-SCDMA and EDGE/WiFi Android platforms, and we are expecting to see volume shipments of more than one million units during the second quarter," said Dr. Leo Li, president and CEO of Spreadtrum Communications. "With these designs, our customers are targeting a $50-100 retail segment, unsubsidized."

    The SC6530 is commercially available now. Spreadtrum expects to achieve volume shipments in May.

    -----------

    They've shown they can compete in the past... Lets see who wins out!

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