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Advance Auto Parts Inc. Message Board

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  • hemisrad hemisrad Oct 19, 2012 10:25 PM Flag

    what to do now and how to survive?

    Leadership!! What Leadership. The leadership at this company have no clue how to run an auto parts store. Their all from big box stores like Best Buy, Circuit City, or Lowes. Upper Management talks about "service is our best part". What about the employees who show up everyday doing their job in a environment that feels like your being bullied. If you don't meet your sales goals every month you are subject to termination. What a joke that is. The big three auto parts stores(AAP,AZO &ORLY) all offer about the same style of service. They talk about "Ignite" as a tool to "get customers to buy". No, its more like nagging customers to buy. People don't mind you recommending items they may need for a specific job. But, to push every add-on or item of the month gets them irritated and you end up pushing them away.
    Thers nothing wrong with offering service, but our main objective is to sell parts. This company doesn't stock enough parts for late model vehicles. We constantly are pushed to sell what we have in store because we can't get the right parts. Most store have lost sales of at least $2000 or more a week due to no availability of parts. Management wants to be a big player in the "Do It For Me" commercial sales category but doesn't want to invest in the tools that the Commercial Parts Pro's need to be successful. We need the availability of parts to offer shops that day. Not next day or two days, that same day within hours. We would like to tell our customers that we have it in stock or we can have that later today, not 1 - 5 days. When most employees aren't feeling threatened, they're discussing how big of a joke this company is. Most emloyees feel under appreciated. Most upper management have never even worked in a store and have no clue to what the employees go thru everyday.
    This management needs to be replaced with Leaders who have been in the automotive parts business for years. We will always follow instead of lead the industry.

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